Here's the New eBay Logo Picture

eBay recently released a new logo (as shown above), and the feedback seems varied. Personally, I’m not a huge fan. The original logo has such great brand equity! I know the company is attempting to change and compete with online rival Amazon, but I don’t know if the logo change was necessary. Maybe it’s just going to take some getting used to, but as of right now, I’m not sure how I feel about it. Yes, it has a more clean, modern look, but still!

Here are some other sample images from the big release:

Another Picture of the New eBay Logo

A Shopper Using the New eBay Logo

The New eBay Logo on the iPhone

New eBay Logo Debut on a Tablet

Below is the new eBay logo vs the older eBay logo.

New eBay Logo vs Old eBay Logo

For more information, check out the eBay news release. What are your thoughts on the logo change?

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